where creativity thrives, inspiration is shared, and opportunity is realized.

Client

Patric & Simon

Headquarters

Australia

Industry/vertical

Productivity Management

Case Study - IMG - 13 - B

INTRODUCTION

inspiring creative space for World

Creative Hub is an online platform created to facilitate interaction and growth in the community of craft lovers around the world. The goal is to be a central place for individuals who want to learn, share and grow in the world of crafts. With the tagline “marketplace for unique and creative goods,” this platform connects four user groups: teachers, craft groups, shops, and students.

The platform aims to support individual growth in creative skills, make it easier to find the best classes and events, and build an active community among craft lovers. Creative Hub also plays a role in helping craft groups and shops to market their products and increase their visibility. By bringing all these elements together in one place, Creative Hub realizes the vision of becoming a global creativity hub that enriches the creative experience of its users.

Results Overview:

Testing

0 %

Increased User Engangement

0 %

Increased User Satisfaction

CHALLENGES

gaps among creative actors around the world

Creative Hub perceives these challenges as opportunities to create a platform that meets the needs and provides solutions for creative practitioners.

  • Lack of Centralization
    Difficulty in finding the best classes, events, and instructors worldwide due to scattered information.
  • Marketing Challenges
    Craftsmen face difficulties in marketing and selling their creative products to a broader audience.
  • Limited Interaction
    There is no platform for interacting and collaborating within the creative community.
  • Limited Learning Resources
    Challenges in accessing quality instructors and training.
  • Networking Difficulties
    Struggles in building relationships with communities that share similar interests worldwide.
  • Monitoring Business
    Challenges in tracking classes, events, orders, and handicraft business revenues.

GOALS

Creative Hub strives to be a positive force in supporting creative businesses, providing unique shopping experiences, and promoting values of sustainability and social responsibility. Creative Hub has several goals to achieve, such as:

Supporting Creative Growth: Providing a platform where individuals can develop their skills and explore their creativity without barriers.

goal-creative-hub-1

Facilitating Learning: Offering access to quality education in various fields of arts and crafts.

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Building a Strong Community: Encouraging interaction and collaboration among users, enabling them to build a robust network and community.

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Overcoming Business Constraints: Supplying resources and support for entrepreneurs and craftsmen to grow their businesses and promote marketing and sales to a global audience.

goal-creative-hub-4

Marketing and Expanding Creative Products: Assisting craftsmen and small shops in marketing their creative products to a broader audience, including the global market.

goal-creative-hub-5

Enhancing Accessibility: Providing centralized information about classes, events, and instructors in the crafts field for easy access for everyone.

goal-creative-hub-6

Assisting Users in Tracking Progress: Enabling instructors and handicraft businesses to monitor and manage their activities more efficiently.

goal-creative-hub-7

Promoting Collaborative Creativity: Inspiring users to collaborate, share ideas, and support each other in their creative journeys.

goal-creative-hub-8

Providing Quality Resources: Offering high-quality training resources and guides to advance users' businesses and craft skills.

goal-creative-hub-9

Assisting in Building a Brand: Supporting entrepreneurs and craftsmen in building their brands and developing a strong business identity.

goal-creative-hub-91

Read more Details in Design Diary

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