Interactive Tool for Designing Mat Builders

Client

Priscilla Andero

Headquarters

United States

Industry/vertical

Productivity Management

Case Study - IMG - 7 - B

INTRODUCTION

Design Your Perfect Mat

Dollamur is a company specializing in the production of high-quality sports mats for various sports disciplines, such as gymnastics, wrestling, martial arts and boxing. They are renowned for using innovative technology and high-quality materials in the manufacture of their mattresses.

 

One of their flagship products is the Flexi-Roll, a mattress system that rolls up easily, allowing for convenient mobility and storage. Dollamur also offers special services, such as making mattresses according to the size and specifications you want, as well as adding logos or special designs. Dollamur products have been used in national and international competitions, recognized for their high quality, durability and good protection against injury.

Results Overview:

After 6 Months Of Launch

0 %

Increased User Engangement

0 %

Increased User Satisfaction

CHALLENGES

Difficult to Interpret Customer Expectations When Ordering a Mat

As an international mat manufacturer, Dollamur provides large custom mats, but their custom mat service has several very crucial challenges. where these problems have an impact on the efficiency of processing time, quality of results, customer satisfaction and so on. some of these challenges are:

  • Customization Complexity:
    The main problem with dollamur is the complex customization process. Specific requests such as size, color, logo and other design elements are often difficult to interpret and result in order errors.
  • Errors and Miscommunication:
    There is a risk of errors and miscommunication when customers manually explain their preferences, leading to products that do not meet their expectations.
  • Design Consistency:
    Ensuring design consistency across different orders is another issue, especially if customers request similar designs but with minor variations.
  • Order Delays:
    Manual customization processes can cause delays in order fulfillment, potentially disappointing customers.
  • Limited Design Skills:
    Many customers may lack experience in design, making it difficult to create a mat design that matches their vision.
  • Communication Barriers:
    Language barriers and different interpretations can hinder effective communication between Dollamur and customers.
  • Market Expansion:
    Dollamur wants to attract customers from a wide range of sporting disciplines and regions, but is faced with the challenge of adapting to these diverse needs.

GOALS

By introducing a simple and interactive mat design tool, Dollamur hopes to overcome challenges and provide a platform for customers to accurately express their expectations and preferences. This tool allows all customers to easily use and operate the design interface, ensuring a seamless medium for displaying the desired mat design. Here are some of dollamur's goals for making the mat design tool:

Easier Customization: One of the primary goals is to make the sports mat customization process easier for customers. This includes swiftly and intuitively selecting size, color, logos, and other design elements.

Easier-Customization

Reduced Order Errors: Dollamur aims to decrease the number of order errors by providing tools that allow customers to clearly communicate their design preferences. This will help ensure that the ordered products meet customer expectations.

Reduced-Order-Errors

Efficiency in the Ordering Process: Another objective is to enhance efficiency in the ordering process. With interactive design tools, Dollamur hopes to shorten the time required for designing and placing orders.

Efficiency-in-the-Ordering-Process

Design Consistency: Dollamur seeks to achieve a higher level of design consistency in their products. This will assist in meeting the preferences of customers who request similar designs with minor variations.

Design-Consistency

Improved Customer Satisfaction: By simplifying the process of designing their own mats, Dollamur aims to enhance overall customer satisfaction. Satisfied customers are more likely to become loyal customers.

Improved-Customer-Satisfaction

Reduced Production Errors: Through structured and interactive design tools, Dollamur can reduce production errors that may occur due to order ambiguities. This will help save costs and resources.

Reduced-Production-Errors

Enhanced Competitiveness: Dollamur intends to maintain and improve their competitiveness in the sports mat market. By providing advanced design tools, they can attract more customers seeking high customization.

Enhanced-Competitiveness

Expansion into Broader Markets: The ultimate goal is to enable Dollamur to expand their market reach. They aim to attract customers from various sports disciplines and locations with diverse mat design needs.

Expansion-into-Broader-Markets

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