Hi Mate, šŸ‘‹ Iā€™m Muhammad,
a Brisbane-based UX/UI Designer with over 10 years of industry experience.

ABOUT

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Experience

Having collaborated with over 20 design studios and agencies šŸ‘¾, navigating diverse processes and methodologies while working with various teams and stakeholders šŸ„—, I have now confidently chosen to embark on my journey as a solo UX/UI consultant. šŸ„ā€ā™€ļø

UX/UI Designer  Apr 2023 ā€“ Dec 2024

Dominate Digital, Brisbane, QLD

  • Conducted in-depth user research and usability testing, refining designs based on findings to improve user satisfaction and product usability.
  • Crafted extensive UX reports detailing processes, findings, and insights, offering clients clear, actionable explanations to guide decision-making.
  • Collaborated with cross-functional teams to gather client requirements, feedback, and insights, driving iterative design enhancements that improved user engagement, accessibility, and overall experience for web and mobile applications.
  • Developed and maintained comprehensive style guides and design systems to ensure consistent brand identity and user experience across all products. Additionally, delivered web projects on suitable platforms, prioritising ease of maintenance and long-term scalability.

Digital Learning Partner, Sydney, NSW

  • Conducted the design and development of multimedia content for digital learning, creating high-quality, learner-focused experiences for diverse clients such as Optus Australia and NIB New Zealand.
  • Produced a range of learning materials, including animated videos, interactive PDFs, eLearning modules, and user-friendly website and SharePoint designs, tailored to meet company needs.
  • Ensured cohesive branding across all materials, balancing visual appeal with educational effectiveness to optimise learner engagement.
  • Collaborated with diverse teams to align design objectives with business goals and learning outcomes, while managing multiple projects to ensure the timely delivery of engaging, accessible, and interactive learning solutions.

JB/UXD, Sunshine Coast, QLD

  • Played a key role as a founding member, collaborating with leadership to establish and expand the business, growing it to six dedicated teams within the first year, while also partnering with multiple UX studios and agencies to develop enhanced solutions for clients.
  • Working with various UX projects, including Expert Usability Reviews, UX Sprints, Product Design & Strategy, and MVP Validation, improving product usability and client satisfaction.
  • Prepared and authored UX reports for client presentations, detailing the UX process, key findings, insights, and future plans, including feature timelines and product roadmaps.
  • Managed and mentored design teams, collaborating closely with clients and users to ensure projects aligned with business goals and user needs, while fostering a collaborative environment that promoted teamwork and skill development across the teams.

Tea-cup Cottage, Capalaba, QLD

  • Collaborated closely with professionals in disability support services to brainstorm and develop the best service models tailored to the needs of users, ensuring effective and inclusive solutions.
  • Designed a range of design materials, including brochures, leaflets, banners, and social media content, ensuring high-quality visuals for both client and internal use.
  • Supported event planning and execution by creating event-specific design assets that aligned with branding and engagement goals.

The University of Queensland, QLD
Design Computing Studio1 ā€“ Interactive Technology

  • Conducted weekly tutorials focused on enhancing students’ understanding of design principles and the collaborative design process in a team-based environment.
  • Taught techniques and methods for effective teamwork and project management, supporting multi-disciplinary teams in achieving their project goals.
  • Guided students in meeting learning outcomes by providing insights into the nature of design and its applications in computing projects.

The University of Queensland, QLD
Design Thinking

  • Led weekly tutorials to introduce students to both theoretical and practical aspects of the design process, fostering a culture of active participation and critical thinking.
  • Taught principles of Human-Centred Design, guiding students through stages of the design process, including research, discovery, interpretation, ideation, experimentation, evaluation, and resolution.
  • Supported students in developing critical thinking skills and understanding of design methodologies to achieve learning outcomes.

The University of Queensland, QLD
The Florence Project

  • Conducted research focused on human-centred design methodologies tailored for people living with dementia, aiming to create supportive technological solutions.
  • Collaborated with interdisciplinary teams within UQ and partner institutions, working closely with experts in language dynamics and dementia care.
  • Analysed data and synthesised findings to inform design implications that address the needs of both people with dementia and their caregivers.

PRODOO, Denmark

  • Designed and developed intuitive mobile and web interfaces for the PRODOO platform, ensuring a seamless user experience across devices.
  • Actively participated in the Agile design process, contributing to sprint planning, daily stand-ups, and retrospectives to support efficient project delivery.
  • Conducted user research and usability testing, iterating designs based on feedback to improve functionality and enhance user satisfaction.
  • Collaborated with whole teams, creating design documentation and aligning strategies with business goals to maintain consistency and drive success.

Indonesia Belajar, Yogyakarta, Indonesia

  • Designed and taught educational media courses, focusing on interactive learning application development and the tools used to create them.
  • Created diverse educational media, including learning tools, educational games, and animations for engaging learning experiences.
  • Assisted educators in developing interactive media tailored to their specific teaching needs, enhancing educational outcomes.
  • Scaled Indonesia Belajar from a small-class initiative to a prominent training platform, cultivating a community of educators committed to innovative teaching practices across Indonesia.
UX/UI Designer  Apr 2023 ā€“ Dec 2024

Dominate Digital, Brisbane, QLD

  • Conducted in-depth user research and usability testing, refining designs based on findings to improve user satisfaction and product usability.
  • Crafted extensive UX reports detailing processes, findings, and insights, offering clients clear, actionable explanations to guide decision-making.
  • Collaborated with cross-functional teams to gather client requirements, feedback, and insights, driving iterative design enhancements that improved user engagement, accessibility, and overall experience for web and mobile applications.
  • Developed and maintained comprehensive style guides and design systems to ensure consistent brand identity and user experience across all products. Additionally, delivered web projects on suitable platforms, prioritising ease of maintenance and long-term scalability.

Digital Learning Partner, Sydney, NSW

  • Conducted the design and development of multimedia content for digital learning, creating high-quality, learner-focused experiences for diverse clients such as Optus Australia and NIB New Zealand.
  • Produced a range of learning materials, including animated videos, interactive PDFs, eLearning modules, and user-friendly website and SharePoint designs, tailored to meet company needs.
  • Ensured cohesive branding across all materials, balancing visual appeal with educational effectiveness to optimise learner engagement.
  • Collaborated with diverse teams to align design objectives with business goals and learning outcomes, while managing multiple projects to ensure the timely delivery of engaging, accessible, and interactive learning solutions.

JB/UXD, Sunshine Coast, QLD

  • Played a key role as a founding member, collaborating with leadership to establish and expand the business, growing it to six dedicated teams within the first year, while also partnering with multiple UX studios and agencies to develop enhanced solutions for clients.
  • Working with various UX projects, including Expert Usability Reviews, UX Sprints, Product Design & Strategy, and MVP Validation, improving product usability and client satisfaction.
  • Prepared and authored UX reports for client presentations, detailing the UX process, key findings, insights, and future plans, including feature timelines and product roadmaps.
  • Managed and mentored design teams, collaborating closely with clients and users to ensure projects aligned with business goals and user needs, while fostering a collaborative environment that promoted teamwork and skill development across the teams.

Tea-cup Cottage, Capalaba, QLD

  • Collaborated closely with professionals in disability support services to brainstorm and develop the best service models tailored to the needs of users, ensuring effective and inclusive solutions.
  • Designed a range of design materials, including brochures, leaflets, banners, and social media content, ensuring high-quality visuals for both client and internal use.
  • Supported event planning and execution by creating event-specific design assets that aligned with branding and engagement goals.

The University of Queensland, QLD
Design Computing Studio1 ā€“ Interactive Technology

  • Conducted weekly tutorials focused on enhancing students’ understanding of design principles and the collaborative design process in a team-based environment.
  • Taught techniques and methods for effective teamwork and project management, supporting multi-disciplinary teams in achieving their project goals.
  • Guided students in meeting learning outcomes by providing insights into the nature of design and its applications in computing projects.

The University of Queensland, QLD
Design Thinking

  • Led weekly tutorials to introduce students to both theoretical and practical aspects of the design process, fostering a culture of active participation and critical thinking.
  • Taught principles of Human-Centred Design, guiding students through stages of the design process, including research, discovery, interpretation, ideation, experimentation, evaluation, and resolution.
  • Supported students in developing critical thinking skills and understanding of design methodologies to achieve learning outcomes.

The University of Queensland, QLD
The Florence Project

  • Conducted research focused on human-centred design methodologies tailored for people living with dementia, aiming to create supportive technological solutions.
  • Collaborated with interdisciplinary teams within UQ and partner institutions, working closely with experts in language dynamics and dementia care.
  • Analysed data and synthesised findings to inform design implications that address the needs of both people with dementia and their caregivers.

PRODOO, Denmark

  • Designed and developed intuitive mobile and web interfaces for the PRODOO platform, ensuring a seamless user experience across devices.
  • Actively participated in the Agile design process, contributing to sprint planning, daily stand-ups, and retrospectives to support efficient project delivery.
  • Conducted user research and usability testing, iterating designs based on feedback to improve functionality and enhance user satisfaction.
  • Collaborated with whole teams, creating design documentation and aligning strategies with business goals to maintain consistency and drive success.

Indonesia Belajar, Yogyakarta, Indonesia

  • Designed and taught educational media courses, focusing on interactive learning application development and the tools used to create them.
  • Created diverse educational media, including learning tools, educational games, and animations for engaging learning experiences.
  • Assisted educators in developing interactive media tailored to their specific teaching needs, enhancing educational outcomes.
  • Scaled Indonesia Belajar from a small-class initiative to a prominent training platform, cultivating a community of educators committed to innovative teaching practices across Indonesia.
UX/UI Designer
Apr 2023 ā€“ Dec 2024

Dominate Digital, Brisbane, QLD

  • Conducted in-depth user research and usability testing, refining designs based on findings to improve user satisfaction and product usability.
  • Crafted extensive UX reports detailing processes, findings, and insights, offering clients clear, actionable explanations to guide decision-making.
  • Collaborated with cross-functional teams to gather client requirements, feedback, and insights, driving iterative design enhancements that improved user engagement, accessibility, and overall experience for web and mobile applications.
  • Developed and maintained comprehensive style guides and design systems to ensure consistent brand identity and user experience across all products. Additionally, delivered web projects on suitable platforms, prioritising ease of maintenance and long-term scalability.

Digital Learning Partner, Sydney, NSW

  • Conducted the design and development of multimedia content for digital learning, creating high-quality, learner-focused experiences for diverse clients such as Optus Australia and NIB New Zealand.
  • Produced a range of learning materials, including animated videos, interactive PDFs, eLearning modules, and user-friendly website and SharePoint designs, tailored to meet company needs.
  • Ensured cohesive branding across all materials, balancing visual appeal with educational effectiveness to optimise learner engagement.
  • Collaborated with diverse teams to align design objectives with business goals and learning outcomes, while managing multiple projects to ensure the timely delivery of engaging, accessible, and interactive learning solutions.

JB/UXD, Sunshine Coast, QLD

  • Played a key role as a founding member, collaborating with leadership to establish and expand the business, growing it to six dedicated teams within the first year, while also partnering with multiple UX studios and agencies to develop enhanced solutions for clients.
  • Working with various UX projects, including Expert Usability Reviews, UX Sprints, Product Design & Strategy, and MVP Validation, improving product usability and client satisfaction.
  • Prepared and authored UX reports for client presentations, detailing the UX process, key findings, insights, and future plans, including feature timelines and product roadmaps.
  • Managed and mentored design teams, collaborating closely with clients and users to ensure projects aligned with business goals and user needs, while fostering a collaborative environment that promoted teamwork and skill development across the teams.

Tea-cup Cottage, Capalaba, QLD

  • Collaborated closely with professionals in disability support services to brainstorm and develop the best service models tailored to the needs of users, ensuring effective and inclusive solutions.
  • Designed a range of design materials, including brochures, leaflets, banners, and social media content, ensuring high-quality visuals for both client and internal use.
  • Supported event planning and execution by creating event-specific design assets that aligned with branding and engagement goals.

The University of Queensland, QLD
Design Computing Studio1 ā€“ Interactive Technology

  • Conducted weekly tutorials focused on enhancing students’ understanding of design principles and the collaborative design process in a team-based environment.
  • Taught techniques and methods for effective teamwork and project management, supporting multi-disciplinary teams in achieving their project goals.
  • Guided students in meeting learning outcomes by providing insights into the nature of design and its applications in computing projects.

The University of Queensland, QLD
Design Thinking

  • Led weekly tutorials to introduce students to both theoretical and practical aspects of the design process, fostering a culture of active participation and critical thinking.
  • Taught principles of Human-Centred Design, guiding students through stages of the design process, including research, discovery, interpretation, ideation, experimentation, evaluation, and resolution.
  • Supported students in developing critical thinking skills and understanding of design methodologies to achieve learning outcomes.

The University of Queensland, QLD
The Florence Project

  • Conducted research focused on human-centred design methodologies tailored for people living with dementia, aiming to create supportive technological solutions.
  • Collaborated with interdisciplinary teams within UQ and partner institutions, working closely with experts in language dynamics and dementia care.
  • Analysed data and synthesised findings to inform design implications that address the needs of both people with dementia and their caregivers.

PRODOO, Denmark

  • Designed and developed intuitive mobile and web interfaces for the PRODOO platform, ensuring a seamless user experience across devices.
  • Actively participated in the Agile design process, contributing to sprint planning, daily stand-ups, and retrospectives to support efficient project delivery.
  • Conducted user research and usability testing, iterating designs based on feedback to improve functionality and enhance user satisfaction.
  • Collaborated with whole teams, creating design documentation and aligning strategies with business goals to maintain consistency and drive success.

Indonesia Belajar, Yogyakarta, Indonesia

  • Designed and taught educational media courses, focusing on interactive learning application development and the tools used to create them.
  • Created diverse educational media, including learning tools, educational games, and animations for engaging learning experiences.
  • Assisted educators in developing interactive media tailored to their specific teaching needs, enhancing educational outcomes.
  • Scaled Indonesia Belajar from a small-class initiative to a prominent training platform, cultivating a community of educators committed to innovative teaching practices across Indonesia.

Education

Jan 2018 ā€“ Dec 2019

Master of Interaction Design

The University of Queensland

Jul 2009 ā€“ Jan 2015

Bachelor in IT

Ahmad Dahlan University

Design Skills

UX workshop

Design Sprint

Brand Sprint

Affinity Mapping

User Personasā€‹

Journey Maps

Site Mapā€‹

Information Architecture

User Flowā€‹

Mind Mapping

Crazy 8ā€™s

Sketchingā€‹

Wireframes

Storyboards

Rapid Prototypingā€‹

Competitor Analysis

Usability Testingā€‹

A/B Testing

Heuristic Evaluationā€‹

Software Used

Photoshopā€‹

Illustrator

Premiere

After Effectā€‹

Animate

XD

InVision

Sketch

Figma

Figjam

Miro

Visit Please

Linkedin
Dribbble
Tiktok
Instagram
Facebook
Twitter

AI & Data Solutions Platform Rebranding & Implementation

Automotive
& Smart Mobility

How a Fashion Retailer Transformed Its E-Commerce Landing Page for Maximum Conversions

Paramount Estates - Where Your Next Chapter Begins

Meet Fluxpay ā€“ Your Smart AI Money Assistant

How PipelineHQ Empowered Teams to Close More Deals

The Easy Way to Automate Your Workflows

Turning Emails Into Sales Flow

AI & Data Solutions Platform Rebranding & Implementation

Automotive
& Smart Mobility

How a Fashion Retailer Transformed Its E-Commerce Landing Page for Maximum Conversions

Paramount Estates - Where Your Next Chapter Begins

Meet Fluxpay ā€“ Your Smart AI Money Assistant

How PipelineHQ Empowered Teams to Close More Deals

The Easy Way to Automate Your Workflows

Along this journey, Iā€™ve cultivated trust with a diverse range of clients and studio/agency partners.

Over a decade of experience, from coding to front-end interfaces, transforming from an eager intern to a seasoned professional, contributing to NGOs and thriving in companies of 200+ employees.

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Testimony from my customers, Trust me they are exaggerating šŸ˜­!

"For me, Muhammad has set the bar when it comes to a professional designer. Which has almost always been a blessing, except when itā€™s not. Why the ā€˜notā€™? Well, Iā€™d challenge you to find a human that is innovative, collaborative, flexible, technical, creative, emotionally intelligent, mature, and proactive - who can also meet deadlines and communicate effectively while working remotely (from a different country). If you find yourself unable to do so, I wonā€™t be surprised. But if you try to snag Muhammad? We may find ourselves in healthy competition in future."
Adrienne Lyons
Adrienne LyonsDirector at GC Dog Co
"10/10 - Muhammad is absolutely fantastic. We were developing quite a complicated website, and he was able to design an interface that makes things simple for our customers."
James Farren
James FarrenFounder at 5 Minute Blinds
"Working with Muhammad on our website was an excellent experience. The outcome perfectly aligns with user needs, significantly boosting adoption and creating a tangible impact for Intellego."
Anthony Marando
Anthony MarandoFounder of Intellego
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Linkedin
Dribbble
Tiktok
Instagram
Facebook
Twitter