UX AUDIT

Data-Driven Insights to Refine and Elevate UX

Hi Mate, 👋 I’m Muhammad, a Brisbane-based UX/UI Designer with 10+ years of industry experience, ready to support your end-to-end design needs

Discovery and Research

Gain a deep understanding of users, their needs, and the surrounding environment, so as to guide the design process with robust and accurate information.

Workshop

A workshop for UX discovery is a collaborative session that involves various stakeholders, such as designers, developers, product owners, and potential users, to identify, understand, and design user experience (UX) needs and goals in product or service development.

Qualitative Research

Qualitative research in UX is a method for understanding user preferences, problems, and behavior in interacting with digital interfaces through in-depth interviews, usability testing sessions, and observations, in order to inform more user-centered design.

Quantitative Research

UX quantitative research is a research method that uses quantitative data to measure performance and understand user behavior patterns, helping in making decisions based on numbers.

Desk Research

Desk research is the process of collecting and analyzing secondary data obtained from sources such as literature, research reports, the internet, and competitors to understand the context and trends relevant to designing effective user experiences.

Competitor Analysis

Competitor analysis is the process of examining and analyzing competitors’ products or services to understand strengths, weaknesses, and trends in relevant industries in order to improve design and user experience.

Behavioral Research

Behavioral research is a study that focuses on observing and analyzing user behavior when interacting with digital products or services to understand how they behave and respond to user interfaces.

Etnographic Research

Ethnographic research is an in-depth research approach that involves direct observation and participation in users’ daily lives to understand their context, needs, and interactions with a product or service.

Evaluation And Testing

Identify problems, measure the effectiveness of existing solutions, and provide recommendations for improvements based on objective test data and findings.

Usability Testing (UT)

Usability testing (UT) is an evaluation method that involves real users in testing a product or user interface to identify problems and measure the extent to which the product is easy to use.

Design Testing

Design testing is the testing stage where a prototype or product design is tested to identify design problems and ensure that the user experience has been implemented properly before the final product is launched.

System Usability Scale (SUS)

The System Usability Scale (SUS) is a standard questionnaire used to measure user perceptions of the level of usability and user experience of a system or product with a predetermined assessment scale.

Single Ease Question (SEQ)

Single Ease Question (SEQ) is a single question used to measure the level of user satisfaction with the user’s experience with a product or service.

Concept Testing

Concept testing is the process of testing an initial concept or idea for a product or service with potential users to gauge their understanding, interest and reaction to it before further development.

Analytics

Analytics is the collection and analysis of data related to users’ use of a product or website to understand their behavior, look for patterns and identify opportunities for improvement in the user experience.

Expert Review

Expert review is an evaluation method in which an expert or UX expert in interface design inspects and analyzes a product or website to identify design problems and provide recommendations for improvements based on proven design principles.

Heatmaps

Heatmaps are visual representations that show heat patterns or intensity of user activity on a web page or application, helping to understand how users interact with interface elements.

A/B testing

A/B testing is an experimental method that compares two different versions of a user interface or design element to measure performance and user preferences, aiding in data-driven design decisions.

Heuristic Evaluation

Heuristic evaluation is an evaluation method in which an interface design expert identifies a design problem based on a predetermined set of design principles or rules.

Reporting & Delivery of Valuable Results​

Identify problems, measure the effectiveness of existing solutions, and provide recommendations for improvements based on objective test data and findings.

Reporting Data

Reporting Data is the process of presenting information obtained from various UX research techniques, such as usability tests, data analysis, and design evaluation, in an easy-to-understand format to assist decision making in product or service development.

Delivery of Data

Delivery of data is the process of conveying research results and information obtained from various UX research methods to the development team or other stakeholders for use in making design or product or service development decisions.

"Driving 70% of measurable success for diverse teams and companies worldwide."

Driving 70%...

At the core, designing with the user in mind. The priority work not only looks great but also drives tangible success

As a
PROFESSIONAL

200+

Works

length of
experiences

10+

Years

Collaborate
with studio

87+

Projects

Intended to Collaborate

🇦🇺 🇸🇬 🇺🇸 🇲🇾 🇩🇪 🇩🇰 🇷🇺 🇳🇴

These amazing individuals not only inspire my creativity but also share in the lighter moments that make collaborations truly enjoyable.

Testimony from my customers, Trust me they are exaggerating 😭!

Boiled of Design Diary

Don't just imagine It, Adapt & build It!

Enhancing Usability for the Incluude Platform

Enhancing Usability for the Incluude Platform

Crafting a Stronger Brand for Tea Cup Cottage

Crafting a Stronger Brand for Tea Cup Cottage

Building Marble Run Indonesia – A Creative Journey into Kids’ Content

Building Marble Run Indonesia – A Creative Journey into Kids’ Content

Crafting an Inclusive Digital Experience for Tea Cup Cottage

Crafting an Inclusive Digital Experience for Tea Cup Cottage

Social Spotlight

Connect in every moment of great opportunities