Crazy 8s – Muhammad Is Me

Dragonfish is an award-winning culture and performance consultancy based in the UK. They help organizations develop and strengthen their cultures while measuring cultural performance to achieve sustainable growth.

Navigating Organizational Culture Success with Dragonfish

Client

Dragonfish

Industry/vertical

SaaS

Duration

2 months

Headquarters

United States

Key services

UI Design, UX Design, Audit Design, Creative Design

Results Overview

after 2 Years Of Launch:

Increased Revenue

0 %

Achieve User Satisfied

0 %

introduction introduction introduction introduction introduction introduction

Make an impact to Organizational Growth

Dragonfish Consulting is a leading global culture and performance consultancy firm, renowned for its expertise in assisting organizations in developing cultures aligned with their vision, goals, and values. They combine research, data, and practical experience to help organizations address true behavior change, enhance customer and employee experiences, and drive sustainable growth. With a focus on culture development, aligning customer and employee experiences, and culture assessment during corporate mergers, Dragonfish Consulting aids organizations in gaining a competitive edge and achieving optimal performance.

CHALLENGES CHALLENGES CHALLENGES CHALLENGES CHALLENGES CHALLENGES

Culture and Its Profound Complexity

Dragonfish Consulting was created to address various issues and challenges that organizations face in the workplace, especially concerning culture and performance management. Some of the problems that require deeper attention in the context of the workplace that they aim to solve include:

Difficulty in Managing Cultural Change: Organizations often struggle with managing the cultural changes necessary to align with their vision and goals, and this is what Dragonfish aims to address with their assistance.
Culture Integration in M&A: Mergers or acquisitions of companies bring complex culture integration challenges, requiring special focus to address cultural disparities that may arise in the process.
Misalignment of Employee and Customer Experiences: The disconnect between employee experiences and an organization's promises to customers can lead to internal conflicts and disrupt overall organizational performance.
Low Employee Engagement: Low levels of employee engagement can affect productivity, creativity, and employee retention, necessitating a specialized approach to improve it.
Lack of Tools for Culture Measurement and Evaluation: Organizations often struggle to have clear metrics for measuring organizational culture, identifying weaknesses, and setting appropriate improvement strategies.
Complexity of Organizational Change: Rapid and constant changes within organizations require quick and appropriate cultural adaptation to align with the direction of organizational change.
Difficulty in Consistent Leadership and Culture: Organizational leaders must ensure that consistent leadership aligns well with the culture to prevent confusion and dissonance among team members.
Failure to Implement Cultural Values in Actions: The gap between announced cultural values and their actual implementation in day-to-day actions requires extra attention to ensure consistency and trust.

GOALS GOALS GOALS GOALS GOALS GOALS

Dragonfish's primary focus on gathering qualitative research is a key part of their business model. Validating, comparing, and tracking culture within an organization is complex and challenging. The Dragonfish objectives are as follows:

Developing a Strong Culture: Assisting organizations in developing a culture that aligns with their vision and goals.

01. "Our partnership with Muhammadisme transformed our online business. The redesigned platform not only impressed our customers but also increased our conversions by 20%. We are now better positioned to compete in the e-commerce market and deliver an exceptional shopping experience."

Katie Hayes | SIXT PROJECT MANAGER

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ScreenCoach is a platform with the aim of helping parents manage and monitor their children’s electronic device usage. The founders, Peter, Gary, and Steph, saw a significant opportunity to create a product that assists children and families in regaining balance and leading healthier and happier lives.

Empowering Healthy Screen Time Habits for Families

Client

ScreenCoach

Industry/vertical

SaaS

Duration

2 months

Headquarters

Australia

Key services

UI Design, UX Design, Audit Design, Creative Design

Results Overview

after 2 Months Of Launch:

Increased User Activation

0 %

Increased User Satisfaction

0 %

introduction introduction introduction introduction introduction introduction

Empowering Parents, Guiding Children

ScreenCoach is an application and device that helps parents manage their children's electronic device usage in a more effective way. With ScreenCoach, parents can set rules and rewards for their children. The app monitors how long children use devices and provides warnings when their time is almost up. Additionally, ScreenCoach rewards children for good behavior, such as doing chores, by giving them extra device time or pocket money. The goal is to help children find a balance between screen time and other healthy activities.a

CHALLENGES CHALLENGES CHALLENGES CHALLENGES CHALLENGES CHALLENGES

screen addiction is getting to be

ScreenCoach has a number of challenges when it comes to helping parents manage their children’s screen time. Here are some of those challenges:

Screen addiction and excessive use of electronic devices is on the rise among children.
Imbalance between the time children spend in front of screens and activities in the real world hinders children's social interactions.
Parents often have difficulty managing the use of devices such as cellphones, tablets, consoles, smart TVs, and laptops that are used by children consistently and effectively.
Lack of Understanding of the Impact of Excessive Screen Usage on Children.
Parents and guardians often feel isolated and find it difficult to get the support they need with their children's screen challenges.

GOALS GOALS GOALS GOALS GOALS GOALS

ScreenCoach aims to be a valuable partner for parents and guardians in promoting a healthy balance between digital and real life for children. With a focus on a positive approach, these solutions help children to be more involved in real-world activities, strengthen social interactions, and build balanced habits in the use of electronic devices.

Helping parents and guardians manage their children's screen time more effectively and less addictively.

01. "Our partnership with Muhammadisme transformed our online business. The redesigned platform not only impressed our customers but also increased our conversions by 20%. We are now better positioned to compete in the e-commerce market and deliver an exceptional shopping experience."

Katie Hayes | SIXT PROJECT MANAGER

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Let’s develop something awesome together.

Interactive Tools for Designing Mat Builders

Client

Dollamur

Industry/vertical

Sport

Duration

2 months

Headquarters

Key services

Creative Design, UI Design, UX Audit, UX Design

Results Overview

after 6 Months Of Launch:

Increased Sales Growth

0 %

Increased Customer Satisfaction

0 %

introduction introduction introduction introduction introduction introduction

Design Your Perfect Mat

Dollamur is a company specializing in the production of high-quality sports mats for various sports disciplines, such as gymnastics, wrestling, martial arts and boxing. They are renowned for using innovative technology and high-quality materials in the manufacture of their mattresses. One of their flagship products is the Flexi-Roll, a mattress system that rolls up easily, allowing for convenient mobility and storage. Dollamur also offers special services, such as making mattresses according to the size and specifications you want, as well as adding logos or special designs. Dollamur products have been used in national and international competitions, recognized for their high quality, durability and good protection against injury.

CHALLENGES CHALLENGES CHALLENGES CHALLENGES CHALLENGES CHALLENGES

Difficult to interpret customer expectations when ordering a mat

As an international mat provider and manufacturer, Dollamur offers custom large-sized mats, but their custom mat service faces some crucial challenges. These issues significantly impact efficiency, the quality of the results, customer satisfaction, and more. Some of these challenges include:

Complex Customization: Dollamur's primary challenge lies in the complexity of the customization process. Specific requests such as size, color, logos, and other design elements are often difficult to interpret, leading to order errors.
Errors and Miscommunication: There is a risk of errors and miscommunication when customers manually describe their preferences, resulting in products that do not meet their expectations.
Design Consistency: Ensuring design consistency across different orders is another challenge, especially when customers request similar designs with minor variations.
Order Delays: The manual customization process can lead to delays in order fulfillment, potentially disappointing customers.
Limited Design Expertise: Many customers may lack experience in design, making it challenging for them to create mats that align with their vision.
Communication Barriers: Language constraints and differing interpretations can hinder effective communication between Dollamur and customers.
Market Expansion: Dollamur aims to attract customers from various sports disciplines and regions but faces the challenge of adapting to these diverse needs.

GOALS GOALS GOALS GOALS GOALS GOALS

By introducing a simple and interactive mat design tool, Dollamur hopes to overcome challenges and provide a platform for customers to accurately express their expectations and preferences. This tool allows all customers to easily use and operate the design interface, ensuring a seamless medium for displaying the desired mat design. Here are some of dollamur's goals for making the mat design tool:

"Our partnership with Muhammadisme transformed our online business. The redesigned platform not only impressed our customers but also increased our conversions by 20%. We are now better positioned to compete in the e-commerce market and deliver an exceptional shopping experience."

Katie Hayes | SIXT PROJECT MANAGER

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Let’s develop something awesome together.

Dollamur, a leading manufacturer in the sports mat industry, faced significant challenges. The demand for large-sized mats not available in their standard catalog was a major issue they needed to address. Their customers often required custom-sized mats with designs tailored to their preferences.

GiveTree is a platform developed by Sam Joel that combines the NFT (Non-Fungible Token) market and the metaverse world with the aim of creating a positive impact on the world. Every transaction on this platform is environmentally friendly and contributes to charitable organizations. Artists can also utilize web3 and NFT technology to generate income while supporting charitable causes.

NFT Marketplace for a Better World

Client

Sam Joel

Industry/vertical

Web3

Duration

2 months

Headquarters

Australia

Key services

UI Design, UX Design, Audit Design, Creative Design

Results Overview

after 6 Months Of Launch:

Increased Market Acceptance

0 %

Achieved user satisfied

0 %

introduction introduction introduction introduction introduction introduction

Building a Better World Through web3 and Metaverse

GiveTree is an NFT (Non-Fungible Token) marketplace and metaverse game with a mission to do good. Every transaction that occurs on this platform will contribute to charitable organizations. Users who sell items in this NFT marketplace can choose the charitable organization they wish to support and the percentage of the item's sale they want to donate. Additionally, GiveTree assists creators in utilizing web3 technologies such as blockchain, cryptocurrency, crypto wallets, NFTs, and smart contracts to earn income while making a positive impact. The platform features a virtual world game built using Unreal Engine, creating a stunning 3D universe. GiveTree is also a multichain NFT marketplace, with Ethereum/Polygon being the first blockchain used. To achieve its mission, GiveTree generates revenue from various sources, including transaction fees, design and game development services, and NFT sales. GiveTree's mission is to become one of the inspiring NFT marketplaces and metaverse games in the global market, with each transaction contributing to charitable causes, making the world a better place.

CHALLENGES CHALLENGES CHALLENGES CHALLENGES CHALLENGES CHALLENGES

The disparity between charitable organizations and creators in the metaverse industry

As an NFT marketplace and a Metaverse game that aims to do good, Givetree has several challenges, namely:

Lack of innovative income sources for charitable organizations.
Limited income opportunities for creators in the NFT space.
Environmental concerns within the crypto ecosystem.
High competition in the NFT market.
Limited access for charities and creators to web3 technologies.
The need for an NFT platform that supports multiple blockchains.
Creating an engaging metaverse gaming experience.
Ensuring environmentally-friendly transactions on the platform.
Establishing strong differentiation to succeed in a competitive market.

GOALS GOALS GOALS GOALS GOALS GOALS GOALS GOALS

GiveTree strives to become a leading player in the global market as an NFT marketplace and metaverse game that contributes to goodness and makes the world a better place.

Building a multi-chain NFT marketplace with interoperability, enabling users to transact with multiple blockchains.

01. "Our partnership with Muhammadisme transformed our online business. The redesigned platform not only impressed our customers but also increased our conversions by 20%. We are now better positioned to compete in the e-commerce market and deliver an exceptional shopping experience."

Navigating Organizational Culture Success with Dragonfish

Client

Dragonfish

Industry/vertical

SaaS

Duration

2 months

Headquarters

United States

Key services

UI Design, UX Design, Audit Design, Creative Design

Results Overview

after 2 Years Of Launch:

Make an impact to Organizational Growth

Culture and Its Profound Complexity

Dragonfish's primary focus on gathering qualitative research is a key part of their business model. Validating, comparing, and tracking culture within an organization is complex and challenging. The Dragonfish objectives are as follows:

Developing a Strong Culture: Assisting organizations in developing a culture that aligns with their vision and goals.

01.

READ more details in design diary

"Our partnership with Muhammadisme transformed our online business. The redesigned platform not only impressed our customers but also increased our conversions by 20%. We are now better positioned to compete in the e-commerce market and deliver an exceptional shopping experience."

Katie Hayes | SIXT PROJECT MANAGER

Share Case Studies

Let’s develop something awesome together.

Empowering Healthy Screen Time Habits for Families

Client

ScreenCoach

Industry/vertical

SaaS

Duration

2 months

Headquarters

Australia

Key services

UI Design, UX Design, Audit Design, Creative Design

Results Overview

after 2 Months Of Launch:

Empowering Parents, Guiding Children

screen addiction is getting to be

Helping parents and guardians manage their children's screen time more effectively and less addictively.

01.

READ more details in design diary

"Our partnership with Muhammadisme transformed our online business. The redesigned platform not only impressed our customers but also increased our conversions by 20%. We are now better positioned to compete in the e-commerce market and deliver an exceptional shopping experience."

Katie Hayes | SIXT PROJECT MANAGER

Share Case Studies

Let’s develop something awesome together.

Interactive Tools for Designing Mat Builders

Client

Dollamur

Industry/vertical

Duration

2 months

Headquarters

Key services

Creative Design, UI Design, UX Audit, UX Design

Results Overview

after 6 Months Of Launch:

Design Your Perfect Mat

Difficult to interpret customer expectations when ordering a mat

READ more details in design diary

"Our partnership with Muhammadisme transformed our online business. The redesigned platform not only impressed our customers but also increased our conversions by 20%. We are now better positioned to compete in the e-commerce market and deliver an exceptional shopping experience."

Katie Hayes | SIXT PROJECT MANAGER

Share Case Studies

Let’s develop something awesome together.

NFT Marketplace for a Better World

Client

Sam Joel

Industry/vertical

Web3

Duration

2 months

Headquarters

Australia

Key services

UI Design, UX Design, Audit Design, Creative Design

Results Overview

after 6 Months Of Launch:

Building a Better World Through web3 and Metaverse

The disparity between charitable organizations and creators in the metaverse industry

GiveTree strives to become a leading player in the global market as an NFT marketplace and metaverse game that contributes to goodness and makes the world a better place.

Building a multi-chain NFT marketplace with interoperability, enabling users to transact with multiple blockchains.